My history hero: Julius Caesar (100–44 BC)

"Caesar realised the importance of good public relations and of 'putting out' the right story about himself, even if the story he told didn't necessarily bear much relation to the facts", Nick Knowles tells York Membery...

Front and profile views of the bust of Roman dictator Julius Caesar (c50 BC) on display in the British Museum. (Photo by Hulton Archive/Getty Images)

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